10 Tips for Portrait/Fashion Photography

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  1. It definitely helps to be extrovert and good with people. A good photographer knows how to speak to their models/subject and make them feel comfortable, confident and relaxed.
  2. Always have your lighting, poses and location worked out in advance. Subjecting your model/subject to lighting tests and your uncertainty (who might be already feeling conscious and nervous) will make things even worse for you.
  3. Practice posing to learn which positions will flatter a body and which shapes looks good from different angles. Do the poses for them to show them what you want.
  4. Use Visual rather than Verbal Cues.
  5. Master the art of letting your model’s personality come through the shots.
  6. Ask your model/subject to look away from the camera, and then back again after each frame. This is useful as it distracts your subject long enough to give them fresh, thoughtful eyes for each shot.
  7. Avoid the  “pose face”. Some of the best portraits I have captured are in those moments when model/subject thought I wasn’t clicking them and relaxed their “pose face”.
  8. Be creative and keep up-to-date with current trends in fashion and styles in photography.
  9. Have lighting arrangement in a way so that the subject/model can freely change poses without instantly calling for light-source adjustments or altered exposure.
  10. Be daring, be different, be impractical, be anything that will assert integrity of purpose and imaginative vision against the play-it-safers, the creatures of the commonplace, the slaves of the ordinary.(Peter Lindbergh, fashion photographer)
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